The Persona Core Poster – a service design tool

Since years I am working with personas from aspirational to reality. Most of the time I am following the same basic questions and approach while developing the personas.

Finally I found time to design a poster that you can use in workshops and I hope you like it. I post the A3 template here as a PDF under the creative commons licence, this means you can print it, use it and even change it, just name the source. Tip: start with the name and end with the quote!

If you like it drop me a note and share it with your friends or client. On a regular base I am also conducting workshops in the Netherlands or Germany.

More information on Data Storytelling with Personas workshop:

More posts on persona thinking:
Personas and female mindstyles
Persona Experience in the Museum – Playing with your Expectations
Persona Experience in the Museum – Playing with your Expectations

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26 responses to “The Persona Core Poster – a service design tool

  1. Here a link to a presentation I did about personas and target groups for webredacteuren , June 2011 Utrecht, Netherlands

    [dutch]

    http://www.webredacteuren.com/2011/07/verslag-kennissessie-doelgroepen-persona/

  2. I told my students in graphical design and communication about you template on my course website: http://www.ida.liu.se/~TDDC64/index.sv.shtml

  3. Ha Christof, just what I need to help my students, at hr.nl CMD, build their person’s…

  4. Hi Edwin,
    nice, glad that students learn the possibilities and advantages of persona thinking.

    have fun!

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