After 1 1/2 years of waiting for the sequel to the This is Service Design Thinking, the new book is here: This is Service Design Doing, endorsed by Philip Kotler, Birgit Mager, B. Joseph Pine II, wow!
4 editors, 12 chapters, 33 cases, 96 co-authors, 105 expert tips, 205 contributors and now 54 free method descriptions online. This must be the best book of Service Design Thinking available. Disclaimer: I am a co-author 🙂
And here are my “15 square centimeters” of fame …
This is the Music Thinking Quote!
My original quote is: “Scoping your project is essential, scoping your thinking is fatal” Christof Zürn
Nice people!
Four pictures of the Design Thinking Center.
It comes with a massive free download of methods.
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