Music Thinking in Viral YouTube Marketing

Creative Cadenza or in short cdza is a group of trained classical musicians that teach us how to combine music thinking with online marketing using YouTube for their viral video’s. Virals on music is not new on YouTube, but the high musicality and creativity combined with interesting visuals and clickable tags are a source of inspiration and a lot of fun.

Here are some examples I love to watch

Journey of Guitar Solo (THE INSTRUMENTALS – Episode 1) Great 50 years of popular music explained with ‘the guitar solo’

Your Best Morning Ever | CDZA Opus No. 25

An Abridged History of Western Music in 16 Genres | cdza Opus No. 7 based on the song and lyrics of ‘A wonderful world’

CDZA Battles YouTube (LIVE at YT Brandcast 2013)

Don’t forget to check out their website
There is also a nice article on the fast company blog


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